Business Plan


A successful business plan must achieve the following:

  •  Be appropriately arranged, with an executive summary, a table of contents, and its chapters in the correct order
  •  Be the right length and have the right appearance
  •  Give a sense of what you and your company expect to accomplish
  •  Explain in quantitative and qualitative terms the benefits to the user of your company's products and services
  •  Present hard evidence of the marketability of the products and services
  •  Justify financially the means chosen to sell the products and services
  •  Describe the manufacturing or operating process and associated costs
  •  Portray management as an experienced team with complementary business skills
  •  Contain believable financial projections; with key data explained and documented

Download a Sample Outline of a Business Plan

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